'How super-metadata makes you ‘king of what to watch next'

One of the greatest challenges facing any platform operator or broadcaster today is convincing viewers to spend the next 30 minutes or two hours watching their content. That viewing must be so rewarding that when the same consumer decides how to spend another 30 minutes of their life, they naturally return to your user interface first, trusting your discovery engine to find the content they will love.
Find out why super-metadata, created automatically using machine learning technologies, will revolutionise content discovery and help platform operators and broadcasters win the hourly and daily battle for our attention. How this technology delivers superior recommendation, makes search more human and enables personalised entertainment without sacrificing serendipity.


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